Professional line based on Keratin, Silk Proteins, Argan Oil, Macadamia Oil and Panax Ginseng created to offer a deep restructuring service. It strengthens the structure and restores the elasticity of the hair ensuring softness. Exceptionally fast service implementation times.
Keratin and Silk Proteins strengthen the hair, Panax Ginseng, rich in vitamins, minerals and amino acids. In addition, the Macadamia Oil and Argan Oil present in the Fluid Oil ensure the product an excellent nourishing action. The line consists of Shmapoo, Mask and Reconstructor Fluid Oil able to act simultaneously from the inside to the outside while bringing hydration and softness. Finally, the lotion without rinsing wraps the hair with a film in degrees realign the hair cuticles bringing softness and shine. The line allows 3 different treatments to respond to any type of hair damage with adjustable timing
Intense restoring fluid oil for frizzy and damaged hair.
Its formulation allows to act on the structure of the hair thanks to the contribution of Keratin reconstructing and strengthening the damaged parts, while the action of Macadamia Oil and Argan Oil deeply moisturizes without weighing it down. After application, the hair is softer, silky and shinier. Fluid Oil gives protection to the skin, preserving it from the stress caused by chemical treatments.
Intense restoring lotion for frizzy and damaged hair.
Restructuring lotion for damaged hair, with Mix of Natural Oils, Fatty and Quaternary Alcohols, exerts its action in contact with water (formation of a soft foam). The softening and restructuring action is almost immediate and proves to be a real cosmetic beauty treatment for the hair. It favors the realignment of the scales of the cuticle bringing light and softness.
Intense restoring shampoo for frizzy and damaged hair.
Its formulation based on Silk Proteins and Fruit and Ginseng Extracts has a repairing action on particularly dry and brittle hair. It nourishes the hair deeply, leaving it soft and shiny.
Intense restoring mask for frizzy and damaged hair.
Creamy emulsion with conditioning and restructuring action, for frizzy and damaged hair, leaves the hair soft and eliminates static electricity. The increase in softness and detangling preserves the hair from the mechanical stress of the comb, thus limiting its breakage. Silk Proteins and Avocado Oil bring silkiness, nourishment and light to the hair.
Our laboratories and the constant search for new formulas have allowed us to create a complete brand able to provide the professional hairdresser with all the necessary tools to satisfy their customers with experiments and memorable results. The experience gained over the years in different markets, guarantees our products the quality that the professional seeks. genUs with its range allows each member of our tribe to cover every need, from the most radical color change to the deepest beauty treatment.
Creating beauty is our mission.